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MSB 341
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Customer experience research and analysis
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Market opportunity analysis
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Product roadmap planning
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Cross-functional team leadership skills
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Project management skills
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Course Outcome
Program Outcomes
Customer experience research and analysis
Effectively and efficiently conduct primary customer experience research and analysis, leverage the diversity of customer perpspectives
Entrepreneurial Mindset and Lifelong Learning
Strategic Innovation and Market Insight
Evidence-Driven Venture Creation
Collaborative Teamwork & Communication
Faith-Informed Ethical Stewardship
Market opportunity analysis
Identify new opportunities and effectively assess using competitive market analysis and other assessment frameworks
Entrepreneurial Mindset and Lifelong Learning
Strategic Innovation and Market Insight
Evidence-Driven Venture Creation
Collaborative Teamwork & Communication
Faith-Informed Ethical Stewardship
Product roadmap planning
Determine and communicate product feature sets and roadmaps using evidence and organized frameworks
Entrepreneurial Mindset and Lifelong Learning
Strategic Innovation and Market Insight
Evidence-Driven Venture Creation
Collaborative Teamwork & Communication
Faith-Informed Ethical Stewardship
Cross-functional team leadership skills
Effectively manage communication, coordination, and collaborative efforts in cross-functional teams, and foster and incorporate the diversity inherent in these groups
Entrepreneurial Mindset and Lifelong Learning
Strategic Innovation and Market Insight
Evidence-Driven Venture Creation
Collaborative Teamwork & Communication
Faith-Informed Ethical Stewardship
Project management skills
Implement approaches for effective and efficient project management
Entrepreneurial Mindset and Lifelong Learning
Strategic Innovation and Market Insight
Evidence-Driven Venture Creation
Collaborative Teamwork & Communication
Faith-Informed Ethical Stewardship